Social Media Day


Written By Jane Njeri Thuo

Social Media Day was launched by the popular website Mashable back in 2010, and often sees fans of the site going to real life meetups.As a result of the embracing of the use of social media,a day has been dedicated to social media and obviously named the social media day.

Social media seems to be everywhere these days.Both in companies and private sectors.Though the days of social media pioneer Myspace are now long gone, we’re constantly hearing about trending topics on Twitter, laughing at social media fails and many people are obsessive about keeping up with their Facebook news feed. Even if Facebook and Twitter aren’t for you, there’s still blogging, Vine, Snapchat and even LinkedIn, among many others. Even businesses have recognised the value of social media for connecting with customers and selling their product, as well as quickly updating users about problems affecting their service.

Governments too have opted to go the digital way by informing its citizens about various news items or passing information using various accounts opened by the government. A good example is how the government in Kenya use social media to warn about impending attacks by militia groups in various parts of the country. They also use it to pass information for verification purposes both to the media and the citizenry.

Many of us use social media but do not take the time to ask ourselves who are the founders of various sites that have become so popular with time. Social media has had both negativities and positivities in our world depending on the users and the aim of use.Social media has hence become a major factor in the world.

For many of us, it is how we keep up with what our friends are up to, even if they’re on the other side of the planet. It has also played a big part in world events. Twitter was used to organise protests and report on events during the Arab Spring, for example. On a more shallow note, Twitter is a great way to keep up with what your favourite celebrities are up to – as long as they don’t just use it to Instagram pictures of their lunch!

If we’re honest, most of us use social media for less than upright purposes ourselves. We use it to show off our holidays and what adventures we have planned for the weekend. Almost everyone presents an idealised version of themselves on social media, whether by detagging unflattering photos or implying their life is more exciting and glamorous than it really is. Never compare yourself negatively to your friends on social media as you’re only seeing what they want you to see!

So how best to celebrate Social Media Day? The answer is obvious! Let your networks know and spread the knowledge. Start a hashtag, upload a photo, update your status. You certainly won’t be alone as social media is still spreading like wildfire all over the world. Whatever you do, wherever you are, don’t forget to celebrate #socialmediaday!

Reference : www.daysoftheyear.com


Socia Media